Three engagements that could be yours.

We publish real case studies only when the results are real — that promise is on our studio page. Until then: three fictional but true-to-life scenarios, built exactly the way we work. Every company below is invented. The method isn't.

01

The boutique property developer nobody can find

A regional developer selling premium apartments off-plan. Nearly every buyer arrives through listing portals — at a fee, and with zero loyalty.

Scenario 01 · FictionalMarketing auditBrand positioningWebsites & landing pages

  • The situation

    Three active developments, a dated website, and a brand that looks identical to every competitor's. Buyers compare on price alone, because the portals give them nothing else to compare on.

  • The project

    An audit of where buyers actually come from and what they ask before reserving. Then repositioning around the one thing this developer truly owns — locations and finish quality — a rebuilt website, and one landing page per development, each answering real buyer questions instead of listing square metres.

  • The retainer

    A steady stream of neighbourhood and buying-process content, seasonal campaign pages, and a monthly report on inquiries from the developer’s own channels versus the paid portals.

  • What we'd measure

    Direct inquiries per development, the share of reservations that start on the developer’s own site, and cost per inquiry compared with portal fees.

02

The accounting firm buried in the same questions

A nine-person accounting practice. Every January, the same forty client questions arrive by phone and email — and onboarding a new client takes three weeks of back-and-forth.

Scenario 02 · FictionalMarketing automationAI chatbot

  • The situation

    Partners spend hours a week answering “what documents do I need” and “when is my deadline” — time that would be billable anywhere else. New-client paperwork crawls through email threads.

  • The project

    An automation sprint: a client intake flow that collects documents and details in one guided sequence, deadline reminders that send themselves, and an assistant on the website answering routine tax-calendar and document questions from the firm’s own knowledge base — with anything ambiguous handed straight to a human.

  • The retainer

    Keeping the automations current with every rule change, new flows as services grow, and a monthly report on hours saved and response times.

  • What we'd measure

    Time from first contact to completed onboarding, the share of routine questions resolved without a partner, and admin hours per client per month.

03

The furniture maker invisible outside trade fairs

A family-owned manufacturer supplying furniture to hotels and offices. Excellent work, loyal clients — and every new contract still starts at a trade fair or by referral.

Scenario 03 · FictionalPositioningLinkedIn & growthAnalytics

  • The situation

    Architects and fit-out contractors — the people who actually choose furniture for projects — have never heard of them. Between fairs, the phone simply doesn’t ring.

  • The project

    Positioning built on what buyers genuinely value here — reliability at volume and custom finishes — then a LinkedIn system for the owner and the sales lead: project stories, content straight from the factory floor, and one anchor asset: a specification guide architects actually use.

  • The retainer

    Two project showcases a month, LinkedIn run from short interviews with the owner, outreach to the people who specify furniture, and quarterly analytics on where new conversations start.

  • What we'd measure

    Inbound inquiries between fairs, conversations started with architects and contractors, and the share of new contracts that no longer depend on a fair.

A note on honesty

Why these are fictional — on purpose.

We're early, and our first client engagements are in progress. We'd rather show you invented scenarios labelled as invented than real logos with inflated numbers — the method above is exactly how we work; only the companies are made up. When our results are publishable, they'll replace this page.

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